Innovation defines the sixteen years of the Infinite Monkey Theorem’s existence as a Colorado winery. Founder Ben Parsons bottled his first wines in 2008 and sold them from an old warehouse near West Fifth Avenue and Santa Fe Drive, and the business would still have been a trailblazer even without those innovations that put the winery on the radar of even the most traditional sommeliers and restaurants.

But Parsons was driven by the desire to create a winery for everyone. “Wine-making can happen anywhere, so why not go where everyone is and engage the local community to go out and advocate on your behalf?” Parsons asked in a 2017 Westword interview.

Parsons was prophetic in his assessment of Denver, and specifically RiNo, as the place everyone wanted to be, and his wines captured the gritty fun and DIY spirit of a city rebounding from the 2008 Great Recession and growing so fast that construction cranes became a sight more common than views of the snow-capped peaks they were blocking.

Back in 2012, when Infinite Monkey moved to 3200 Larimer Street, an urban winery was a novel concept, and the winery’s new home in a neighborhood that people were just starting to call RiNo seemed like a risk, as did serving wine made solely with Colorado grapes – from kegs and cans, no less.

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